Home > Blog > 5 reasons why you need a corporate event professional

Corporate events are an inevitable part of any organisation; they are a great way to emphasise the company’s core values and culture. Studies show employees are more dedicated when they feel engaged and empowered.

Business events can occur frequently, coming in the form of small-scale meetings to high-end gala dinners. The larger the business is, the more employees are to be considered, involving an extensive amount of preparation to organise the event. This is where a corporate event planner becomes vital. As specialists, they organise and coordinate all types of events for small and large companies:

  • Meetings
  • Conferences
  • Corporate hospitality
  • Client entertainment
  • Conventions and Exhibitions
  • Incentive travel programs
  • Team building and motivational events
  • Holiday parties
  • Charity fundraising

Still wondering if you should be organising your event yourself or hire a specialist? Here are five reasons why you should leave your event in professional hands.

1- Use your resources efficiently
Organising an event can require a great deal of planning and be time consuming. Why tie up your employees with mundane logistical work, rather than allowing them to work and be more productive for your business? Corporate event planners, with their years of expertise, will be able to put together an exciting and innovative show while keeping your resources where they should be. They know where to go for the best suppliers, venues, equipment and staffing making it cost efficient for you.

2- Save money
Many companies run corporate events themselves, believing that it is cheaper than using a corporate events agency. However, building relationships with suppliers, caterers and staffing agencies is difficult, especially for a one-time event. Solterbeck Events has been planning events for over 30 years and have access to exclusive discounts fostered through long term relationships with industry contacts. This helps you get a better event with a higher ROI.

3- Reduce Stress
Hiring an event manager can reduce many of the headaches associated with managing the event. It frees your staff from the responsibilities of ensuring that the event runs smoothly, allowing them to enjoy themselves.

4- Save time
Professional planners know exactly what to do when a new event is scheduled. With extensive experience, event companies have streamlined the process, ensuring time and resources are used efficiently. Your staff do not have to spend their time performing logistical tasks and are enabled to perform important tasks for your company.

5- Combined expertise
The larger the event is, the more difficult it is for amateur event organisers, and marketing may be required. Solterbeck Events makes the difference with its in-house marketing team. Working collaboratively with you, we optimise your event success with integrated communication solutions, that cover every step of your program. The multi-channel campaigns promote your event and engage your audience, delivering better business performance. Cost effective, end-to-end service and tailored solutions – what else do you need?

As one of the Australian leading corporate event management companies, we create rewarding and memorable events, including conferences, travel incentives, award nights and CSR activities. We make sure your event takes you beyond the moment. Check out our case studies, or better, contact us to discuss how we could plan a one-in-a-lifetime experience that delivers better business results.